Sendero

Sendero Provisions Co. is a Waco, Texas, lifestyle brand that made its first hat in 2014, inspired by West Texas landscapes such as Big Bend. "Sendero" means "trail" in Spanish.

About Sendero ↓

About Sendero

Sendero Provisions Co. is a Waco, Texas, lifestyle brand that made its first hat in 2014, inspired by West Texas landscapes such as Big Bend. "Sendero" means "trail" in Spanish.

Co-founders Aaron Bryant and Hunter Harlow met as geology students at Baylor University. The brand grew from hats into apparel, pearl snaps, graphic tees, denim, and accessories.

Sendero focuses on Western- and outdoors-inspired clothing and headwear sold direct-to-consumer and through retail, with roots and operations in Waco.

Shop Sendero on Bow Shock Marketplace — gear from partner skate shops in one cart. One cart, multiple shops. Free US shipping $150+.

Back to products ↑